Set the Standard

One of the things I love most about being an entrepreneur is that I am able to decide who I want to work with. My clients make up a hard-working, committed group of individuals and teams who believe in doing the work. It makes my work so much more rewarding and satisfying. What if I told you that you have the same luxury? You can choose who you work with, too. And more importantly, you can decide how you are treated in this business. 

In real estate, this is admittedly easier said than done. It is difficult to resist the urge to "jump" when the client/prospect says so, or to be responsive at all hours because our livelihood is constantly at stake. The question looms in our minds of..."if we set the boundary for ourselves, will another agent be able to swoop in and capture my clients?" It is certainly a risk and I wholeheartedly acknowledge that; however, I don't believe that it is as big of a risk as we have convinced ourselves. 

Our businesses and our lives are a product of the expectations that we have set for ourselves and for others. You are responsible for teaching people how you want to be treated and they are responsible for how they choose to interact with you as a result. If you find yourself with no downtime or feeling frazzled, you have likely let people control your boundaries instead of controlling them yourself. In a business where time is at a premium, you have to have the willpower to control how you allocate it. Just remember, every time you say "no" it opens the opportunity for a whole lot of "yes."

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